AI-Powered Product Authentication: A Practical Guide to Active Anti-Counterfeiting
Explore how physical product fingerprints, smartphone-based verification, AI image analysis, and geolocation intelligence can help organizations strengthen product authentication and gain greater visibility into counterfeit activity.
Why Product Authentication Demands a More Active Approach
Counterfeit products result in lost sales, unsafe consumer experiences, weakened brand trust, and legal or regulatory concerns.
This white paper examines active anti-counterfeiting and AI-powered product verification, explaining how Cypheme combines unique Noise Print labels with AI-based image analysis, smartphone authentication, and geolocation intelligence to help brands identify and investigate counterfeit activity.
What You Will Learn
How active anti-counterfeiting helps organizations identify counterfeit products
How unique Noise Print Labels create individual product fingerprints
How smartphone images support AI-powered authenticity analysis
How Cypheme's neural network provides an authenticity result
How repeated authentication supports checks throughout distribution chains
How geolocation reveals where genuine and counterfeit products are appearing, identifying areas needing further investigation
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Is this Resource Relavant to Your Organization?
This white paper is designed for organizations that are:
Evaluating product authentication technologies.
Responding to counterfeit products in their markets.
Looking for greater visibility into where fakes are appearing.
Working to protect consumers and brand reputation.
Strengthening supply chain integrity and product verification.
Exploring practical uses of AI in active anti-counterfeiting.
About Cypheme
Cypheme is a Paris-based technology company specializing in AI-powered active anti-counterfeiting and product authentication.
Its core authentication approach combines a physically unique Noise Print label with AI. Each Noise Print label has a chemically generated physical signature. When someone captures the label with a smartphone, Cypheme's AI uses image analysis and a neural network to assess the Noise Print and return an authenticity result.
Authentication That Also Gives Brands Actionable Visibility
Authentication data can also give the brand visibility into where genuine and counterfeit products are being scanned. That geolocation intelligence can help teams identify areas that warrant investigation and determine where appropriate action may be needed.
Built for Organizations that Need Confidence in Product Authenticity
Cypheme works at the intersection of physical product authentication, artificial intelligence, and active anti-counterfeiting. The technology is designed to help brands verify genuine products and make counterfeit activity more visible.
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